My TikTok algorithm is a delightful whirlwind these days. One moment, I’m deep into true crime theories and shark attack documentaries, and the next, I’m getting beauty hacks, organization tips, and fashion inspiration, all at once. While some of the viral beauty tutorials have left me shaking my head (I’m looking at you, eyeliner hack involving a credit card!), many have opened my eyes to new ways to enhance my routine. Over time, I’ve compiled a list of beauty products that I keep reaching for again and again. From eyebrow shaping to achieving that perfect natural glow, these eight beauty staples have earned a spot in my daily routine.

1. Charlotte Tilbury Brow Lift

I’ve tried countless brow products over the years, but nothing has quite given me the results I’ve been craving like the Charlotte Tilbury Brow Lift. This pencil is the perfect combination of precision and ease. Its angled tip allows for easy, natural strokes that mimic the look of real hair. The formula is smooth and long-lasting, so my brows stay in place all day. The spoolie on the other end helps to blend and shape, making this my one-stop-shop for perfect brows every time.

2. Rare Beauty Soft Pinch Liquid Blush

If you haven’t tried Rare Beauty’s Soft Pinch Liquid Blush, where have you been? This product is a game-changer when it comes to a natural flush of color. The formula is buildable, so whether you want a light, sheer tint or a more intense blush, this liquid blush delivers. I love that it blends seamlessly into the skin, giving me a healthy, glowing complexion. Plus, a little goes a long way, so the bottle lasts forever. My go-to shade is “Joy,” a beautiful peachy hue that works perfectly for all seasons.

3. Glossier Futuredew

If you’re someone who loves that radiant, dewy finish, Glossier’s Futuredew is a must-try. This hybrid oil-serum gives your skin the most gorgeous glow without feeling greasy. I like to apply it after my skincare routine for an extra boost of hydration and a fresh, luminous look. It’s perfect for those days when you want your skin to look like it’s glowing from within, but without the extra effort. The finish is subtle, not sticky, so it’s easy to layer under makeup or wear alone for that no-makeup, just-glowing effect.

4. Tatcha The Dewy Skin Cream

I can’t get enough of Tatcha’s Dewy Skin Cream. As someone who has a dry complexion, this moisturizer has been a lifesaver. It’s rich and luxurious but absorbs beautifully into the skin without leaving it greasy. My skin feels so hydrated and plump after using it. Plus, the subtle glow it leaves behind makes it the perfect base for makeup. If you’re in need of a deeply moisturizing cream that also makes your skin look radiant, this is it.

5. Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation

I’ve gone through my fair share of foundations, but Fenty Beauty’s Pro Filt’r Soft Matte Longwear Foundation is the one I always come back to. It provides a flawless matte finish without feeling heavy or cakey, which is a huge win for me. The formula is buildable, and it works great for oily skin but doesn’t leave me feeling dry. I love that it has such a wide range of shades, making it easy to find the perfect match. It stays put all day, even during long, hectic days, and doesn’t settle into fine lines, which is exactly what I need in a foundation.

6. Anastasia Beverly Hills Clear Brow Gel

When I want to lock my brows in place, Anastasia Beverly Hills Clear Brow Gel is my go-to. This gel is lightweight, so it doesn’t feel crunchy, but it holds my brows in place all day. I love that it’s clear—no tint, just control—which makes it perfect for setting both filled-in brows and natural ones. The formula is smudge-proof and long-lasting, so you can trust it to hold up through anything. Whether I’m going for a more polished look or a more natural vibe, this brow gel is always a staple.

7. Kosas Revealer Concealer

Concealer is one of those products I can’t live without, and Kosas Revealer Concealer has quickly become a favorite. It has medium-to-full coverage that feels incredibly lightweight and hydrating. This concealer covers dark circles, redness, and blemishes, but it doesn’t feel heavy or cakey, making it perfect for everyday wear. The formula is also enriched with skincare ingredients, so it doesn’t dry out my under-eye area. It blends beautifully, and the finish is natural, which is exactly what I want in a concealer.

8. Nars Radiant Creamy Concealer

I couldn’t talk about my favorite beauty products without mentioning Nars Radiant Creamy Concealer. This is one of those cult-favorite products for a reason. It’s creamy and full-coverage, but it never looks thick or heavy. It’s perfect for brightening the under-eye area or covering imperfections, and it has a beautiful finish that leaves my skin looking smooth and radiant. I especially love how it works well with both liquid and powder foundations, making it versatile for any makeup routine.

Final Thoughts

While my TikTok algorithm might keep me on my toes with endless beauty hacks and trends, these eight products are the ones that truly stand the test of time in my routine. From flawless brows to glowing skin, they help me achieve that polished yet natural look every time. If you’re in the market for new beauty products to add to your arsenal, I can confidently recommend these—you’ll be reaching for them day after day, just like I do.